Your full revenue system, built in 90 days.

ICP, playbook, outbound motion and AI stack — built and handed off in three months.

Investment: $72,000–$84,000 total
$24,000/month — < $10M ARR or annual revenue
$28,000/month — ≥ $10M ARR or annual revenue
Duration: 3 months (90 days)
Engagement model: Derek Regier leads every engagement personally. One senior operator throughout.

What’s included

A complete commercial system, built in three months and handed to your team.

ICP confirmed against your actual wins and losses
Messaging by buyer type, built from how your best customers describe the change
Sales playbook for your buyer and competitive environment — the document every future hire onboards from
ABM and outbound program, live and run by your team
AI stack chosen for your motion, configured and adopted
Full documentation your team owns after we leave

Built for companies whose revenue motion still depends on one person.

Series A and B foundersThe revenue motion lives in your head, not in a system.
Series B moving upmarketThe SMB playbook is failing on enterprise ACV deals.
PE-backed IT consultanciesDelivery is excellent; commercial infrastructure is the growth constraint.
Board AI mandateAI tools are being bought without a defined motion underneath.

Each month closes one gap, in order: who to sell to, how to sell, then how to find them at scale.

Month	Focus	Where you start	Where you finish
Month 1	ICP and messaging	ICP is a hypothesis; messaging depends on the founder	Team knows who to sell to and tells one story, with or without the founder
Month 2	Sales playbook	Founder in every critical deal; 7–9 month ramp	A new AE runs a deal from first call to close without the founder
Month 3	Outbound and AI stack	Pipeline depends on the founder’s network; AI tools unused	Outbound motion live, AI tools adopted, pipeline tracked